Strategic plan

With input from community members, customers, business leaders and employees, we developed a 10-year strategic plan in 2012. A living document, the plan is updated annually to provide further focus and clarity to the initiatives.

We tallied solid progress in the first year toward the 10 targets in 10 years, the measures of the plan's success that include specific cargo volume measures, income for reinvestments, environmental commitments and jobs.

Four areas of focus

The plan focuses on four areas that build on our specific strengths to make better connections:

Strategic investments

We will make strategic investments that enhance the Port’s waterway, terminal, road, rail and industrial property infrastructure to create the most efficient, productive and cost-effective system possible to move our customers’ freight to the marketplace.

New business opportunities 

To create opportunity for future investments, we will focus attention on attracting new business opportunities with healthy income streams and increase the diversity of the Port’s business portfolio.

Customer care

We’re serious about our tagline “People. Partnership. Performance.” We will continue to demonstrate great care for our business relationships with customers and key stakeholders. 

Community pride

Business development, environmental stewardship and livable communities go hand in hand. We continually hear that our community’s support of the Port and trade-related jobs is a key competitive advantage. We intend to grow the Port responsibly to ensure continued trust in our collective future.

10 targets in 10 years

These specific goals measure the plan's success.

  1. Double container volumes to 3 million TEUs.
  2. Double dry bulk volumes to 12 million metric tons.
  3. Increase breakbulk volumes by 30 percent to 200,000 short tons.
  4. Increase auto imports by 20 percent to 200,000 units.
  5. Improve our operating margin by 30 percent.
  6. Increase net income by 50 percent.
  7. Increase return on assets by 35 percent.
  8. Clean up an additional 200 acres of Port-owned contaminated property to industrial standards.
  9. Reduce diesel pollutants from cargo operations by 85 percent from 2005 baseline.
  10. Increase Port-related direct jobs by 4,700 and indirect jobs by 2,000.